Packaging Design - Writing Hours lightbulbs

This project involved creating a series of three lightbulb packages for a fictional brand, Writing Hours, designed specifically for writers and creative thinkers. Each box — Draft, Editor, and Script — represents a different stage in the writing process, reflected through variations in wattage, color temperature, and visual tone. I developed the concept around how light parallels creativity: from the bright spark of an idea to the quiet focus of revision. Through careful attention to typography, hierarchy, and color, the packaging system conveys a sense of rhythm and narrative cohesion while maintaining individuality across each design. The result is a conceptual yet functional series that merges storytelling with product design.